SEO website promotion
Will bring targeted traffic, improve the position in search engines Yandex and Google, will increase the conversion rate and online sales. We fix guarantees and KPIs in the contract, not in words.
Benefits of SEO website optimization from WEBREGtion
  • Diving into business
    As part of our promotion work, we analyze competitors, market features, your products and services.
  • Studying the audience
    We create a portrait of the target user, describe his problems, objections, needs, preferences.
  • We optimize the site
    We connect all relevant settings for Yandex and Google, improving the indexing process and increasing positions in search results.
  • We take a comprehensive approach
    When building an online sales funnel, we select the most effective channels and tools that will allow us to achieve results as quickly as possible.
  • We work on KPI
    The goal of optimization is to ensure the growth of the company's profit. All our steps are aimed at increasing turnover and increasing conversion into sales.
  • We work as a team
    The project is promoted by a team of specialists: an internet marketer, a web analyst, an optimizer, a designer, and a content manager.
Scope of work
  • Project Manager
    • Data collection and negotiations with the client's representative.
    • Development and approval of a work plan to solve business problems.
    • Making a traffic growth forecast.
    • Setting up and monitoring the progress of work.
    • Monitoring compliance with the schedule.
    • Providing the client with information on the progress of work.
    • Search for new tools for CEO promotion.
    • Control over timely payment of invoices and document flow for the services you ordered.
    • Travel to meet with the client (once a month if necessary).
    1
  • Technical website optimization
    • Website testing.
    • Checking for compliance with Yandex and Google requirements.
    • Setting up correct indexing of the site in robots.txt and sitemap.xml files.
    • Checking the functionality of feedback forms and other conversion elements.
    • Bug fixes.
    • A comprehensive approach to increasing loading speed.
    • Setting up search engine webmasters and monitoring them.
    • Control of broken links and duplicate content.
    2
  • Work with the semantic core
    • Collection of semantic core.
    • Dividing traffic into types: informational, branded and commercial.
    • Selection of relevant landing pages.
    • Identifying appropriate landing page types.
    • Recommendations for website development and structure refinement.
    • Expanding and optimizing the structure to attract targeted traffic.
    • Expansion of the semantic core.
    3
  • Internal optimization
    • Development of headings (Title, H1-H6) taking into account SEO promotion in your region.
    • Preparation of meta tags (description, keywords) for pages taking into account regionality.
    • Optimization of content according to Yandex and Google requirements.
    • Internal optimization of new pages and sections.
    • Pinpoint text adjustments for queries requiring further optimization.
    • Setting up interlinking.
    4
  • Work with content
    • Content audit for compliance with search engine requirements.
    • Creating a content plan to promote your business and attract targeted traffic.
    • Drawing up technical specifications for content.
    • Setting tasks for filling.
    • Control over the implementation of filling tasks.
    • Checking and correcting texts.
    • Posting client content (promotions, news, articles).
    • Posting content in the client's groups on social networks.
    • Adding reviews to online sites.
    • Design work.
    5
  • Working with external factors
    • Quality control and customization of snippets in search results.
    • Analysis of the link profile of the site and its competitors.
    • Collection of thematic sites for publishing backlinks.
    • Development of an external link promotion strategy.
    • Publication in ratings, forums, review services.
    • Monitoring the performance of links and the quality of the link mass.
    • Working with incoming links.
    • Registration in reference web systems, subject directories.
    • Working with reviews on external Internet resources.
    • Registration in social networks.
    6
  • Web analytics
    • Setting up metric systems (Yandex Metrica, Google Analytics) and goals.
    • Setting up tracking of positions by requests.
    • Analysis of changes in search positions.
    • Analysis of data from the Yandex Webmaster and Google Webmaster panels.
    • Identification and correction of indexing errors.
    • SEO traffic analysis for each type.
    • Analysis of referral sources.
    • Analysis of the cost of visitors and other KPIs by agreement with the client.
    • Conversion analysis, preparation of recommendations for improving indicators.
    • Analysis of user behavior, creation of recommendations for website development.
    • Competitor analysis.
    7
  • Reporting
    • Report on work done for the month.
    • Providing a report on the results: positions and each type of traffic.
    • Final report on business promotion for 6 months.
    • Drawing up and coordinating a plan for marketing and other work for the next period.
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Features of SEO promotion service
Regional binding and specificity
We set up the regional affiliation of the site using Yandex and Google tools: we add all offices and points of presence to mapping services. Given the size and specificity of cities, it is important to ensure georeferencing to specific areas or metro stations.
Website development
Website promotion is not only its external and internal optimization, but also work on technical development. We improve the visual component of pages, usability, and refine functional modules. If traffic from mobile devices prevails, we refine the adaptive version for smartphones and tablets.
Working with low-frequency queries
The capital market and some niches in the regions are highly competitive, so it is difficult to get to the TOP for the most popular queries. It is easier to get the first visitors and improve behavioral factors by working on low-frequency queries. In the long term, this is an additional source of attracting targeted traffic.
Analytics
We pay great attention to analytics. We set up call tracking, end-to-end analytics, integration with CRM to accurately determine the most effective channels and tools for attracting customers. SEO promotion service works to increase your sales.
Integrated approach
In our experience, the maximum effect for business is achieved by a comprehensive approach: supplementing SEO promotion of a website in search engines with other marketing tools, such as contextual or targeted advertising. If a business has prospects on marketplaces, we will help to develop these markets as well.
Content Marketing
We attract information traffic to the site through article promotion. It brings conversions and sales, but first of all it increases site traffic. This improves behavioral factors. And in general it improves the site's positioning in the Yandex and Google search engines.
Principles of SEO promotion service
  1. Transparency of work
  2. White hat promotion methods
  3. Clear reporting
  4. Speed ​​of advancement
  5. Integrated approach
  6. Clear guarantees
The cost of promotion is 470€